Welcome to the future. We can鈥檛 get here without you.
Welcome to the future. We can鈥檛 get here without you.
It will take all of us to realize a truly inclusive vision of the Bay Area. Whether you鈥檙e a policy maker or simply someone who cares deeply about this shared place we call home, we hope you will join us in envisioning a better future for the region. Above, you can click into our Invitations to learn more, or dive straight into our Regional Strategy Reports Library.
The natural environment offers more than beauty.
The natural environment offers more than beauty.
Protecting our open spaces and agricultural lands鈥
Purifies our water
Provides natural habitat and stores carbon
Makes our communities more compact and easier to get around on foot or by bike
Encourages more efficient use of our streets, highways and transit systems
Creates new avenues for connection and opportunity
The price of a house can ignite something larger.
The price of a house can ignite something larger.
Affordable and sufficient housing鈥
Shortens car commutes, which鈥
Decreases the amount of carbon in the air, which鈥
Reduces global warming, which鈥
Prevents wildfires and other forms of ecological destruction that imperil California
Artwork: Leah Nichols for CMG Landscape Architecture Studio video
Everything is connected
Everything is connected
The task of tackling these crises can feel overwhelming, even impossible at times. But the fact is that stable housing, sustainable transportation, climate resilience and economic prosperity are not separate agendas 鈥 they are inextricably linked. We are one region, and working to solve one thing often connects to something larger and more impactful.
To see how we can work with nature to plan for sea level rise, read 鈥San Francisco Bay Shoreline Adaptation Atlas.鈥
The challenges we seek to address are intertwined and far-reaching. But so are the solutions.
The challenges we seek to address are intertwined and far-reaching. But so are the solutions.
We believe in the seismic power of incremental shifts.
We believe in the seismic power of incremental shifts.
Changing the status quo won鈥檛 happen overnight, but the sooner we start, the farther we can go. If we correct course now, we can get the region on a healthier trajectory and create a more equitable and sustainable world for future generations.
Artwork: Nimah Gobir
From idea to action
From idea to action
This vision cannot remain an act of imagination. We can realize a Bay Area where:
- There is opportunity and belonging for all.
- Every family can achieve a stable and healthy standard of living.
- People come to create, invent and seek their fortunes.
- The region鈥檚 prosperity benefits everyone.
- Everyone can find a place to live and expect that their kids can stay here, too.
- We create great urban places while protecting the natural world.
- The impacts of one sector on another 鈥 housing, economy, environment, transportation 鈥 are intentional and positive.
To learn more about this vision, read 鈥A New Civic Vision.鈥
Protect our region and all its inhabitants from climate change.
Protect our region and all its inhabitants from climate change.
Close the racial wealth and well-being gap.
Close the racial wealth and well-being gap.
What does the Bay Area look like in 2070? We invite you to imagine a place where we...
What does the Bay Area look like in 2070? We invite you to imagine a place where we...
We must right the wrongs.
We must right the wrongs.
Systemic racism has shaped the Bay Area and is a profound barrier to achieving our vision. Let鈥檚 make undoing it part of our future.
We are one region.
We are one region.
People don鈥檛 operate on a neighborhood scale alone 鈥 we live in the full context of a region.
Growth can be good.
Growth can be good.
With the right policies, we can provide enough housing for everyone who needs it, while keeping existing residents in their homes.
We do better together.
We do better together.
Community well-being is individual well-being 鈥 and vice versa. We all benefit when everyone鈥檚 basic needs are met.
There can be enough.
There can be enough.
In a region as innovative, creative and prosperous as ours, there actually is enough for everyone to thrive if we share resources more equitably.
So, let鈥檚 shift our perspective to clearly see what鈥檚 possible.
So, let鈥檚 shift our perspective to clearly see what鈥檚 possible.
So, let鈥檚 shift our perspective to clearly see what鈥檚 possible.
So, let鈥檚 shift our perspective to clearly see what鈥檚 possible.
It鈥檚 time for a bold new vision, led by purpose, backed by policy.
It鈥檚 time for a bold new vision, led by purpose, backed by policy.
We know radically positive things happen when people have what they need to thrive. Let鈥檚 set our collective sights on a future worthy of the region we love 鈥 a place of beauty, belonging, opportunity and innovation.
Artwork: Sophia Foster-Dimino
A better future for all
A better future for all
We now see that the region鈥檚 prosperity, equity and sustainability are interdependent 鈥 and so are we as individuals. The Bay Area can 鈥 and must 鈥 embrace a new civic vision that will guide us in creating a better future for everyone. Many times in the past, we鈥檝e come together as one to make big collective changes 鈥 from environmental protection to marriage equality 鈥 and we can do it again.
To envision a future Bay Area with room and opportunity for everyone, read 鈥A Civic Vision for Growth.鈥
Artwork: Innosanto Nagara
We can change course
We can change course
We know we have the experience, resources, self-awareness and imagination to address these problems. But as we鈥檝e seen time and time again, nothing changes if nothing changes. The events of 2020 鈥 the pandemic, wildfires and the Black Lives Matter movement 鈥 have put an urgent point on the disparity that鈥檚 been building here over decades. It鈥檚 clear that the way our communities have been designed over the last 50 years will not serve us for the next 50. To truly change course will call for a reexamination of beliefs, values and actions.
To understand the root of this problem, read 鈥What It Will Really Take to Create an Affordable Bay Area.鈥
We are at a critical turning point.
We are at a critical turning point.
The Bay Area is a truly special place, but what got us here won鈥檛 get us where we want to go. In recent years, we鈥檝e seen the region we love becoming harder and harder to afford. People who grew up here find they can鈥檛 stay. And those who once came here for opportunity now go elsewhere. That鈥檚 where we are. But it doesn鈥檛 have to be where we're going.
Artwork: Robert Saywitz of Emotive Brand
The future starts right here, together.
The future starts right here, together.
The future of the Bay Area is not an abstract idea; it鈥檚 a place we must plan for and build, together, from the ground up. The 黑料传送门Regional Strategy invites you to imagine what the region could look like in the year 2070. That is, if we act now. Scroll up to experience the story, click on trees and buildings to learn more, or use the navigation bar to jump directly into our Reports Library of policy research.